— Driving complex experiences from Idea to Delivery

I'm a Senior Creative Director and Producer with 10+ years of experience turning big ideas into tangible experiences. I lead multi-disciplinary teams across creative, technical, and production domains—aligning stakeholders, navigating ambiguity, and making things happen.

From innovative concepting to on-the-ground delivery, I specialize in building the processes, culture, and momentum that bring world-class projects to life. Whether launching 0→1 products for startups or delivering immersive environments for global brands, I operate at the intersection of strategy, design, and execution.

— Skills

Leadership
Communication
Critical thinking
Project Management
Facilitation
Digital Design

— Work experience

Team lead 

Made Design & Innovation 2020 - Present

Product Manager

Bothrs / 2019 - 2020

Service / product Designer 

Leap forward / 2016 - 2019

— Education

Hyper Island

Leading teams in the Digital Age / 2020

Howest University

Bachelor's degree, Digital and Interaction Design / 2009 - 2013
 

Approach

01
One Team

I embed myself within your team and help drive the project forward—shoulder to shoulder from day one to delivery. Shared ownership, mutual respect, and aligned goals are non-negotiable.

02
Momentum Matters

I move fast and with purpose. Tangible progress beats theoretical perfection. Whether through prototypes, sketches, or screenshares, I help ideas evolve quickly into something real.

03
Proactive by default

I don't wait to be asked. I stay plugged in to your business goals, anticipate needs before they surface, and take initiative to remove blockers and move the work forward.

04
Show and Tell

I share early and often. Expect transparent updates—walkthroughs, voiceovers, screen recordings—so the team always has clarity and momentum.

05
Scales with you

Whether I'm flying solo or assembling a crack team from my network of trusted collaborators, I scale up or down to meet your project's needs.

06
Flexible by Design

I adapt to what the project needs—whether that's jumping in solo, leading a multidisciplinary team, or collaborating across time zones. I bring structure without rigidity, and scale up or down without missing a beat.

Get in touch

Email: hello[a]craigsoenen.be

telephone: +32 498 10 77 24